vs HubSpot

CRM comparison · 4softcrm

4SoftCRM vs HubSpot — the European alternative with no per-user cost

We compare 4SoftCRM and HubSpot on price, data hosting, features and integrations, so you can quickly see which CRM fits your sales team.

4SoftCRM is a European alternative to HubSpot: a CRM hosted in the EU and GDPR-compliant, with plans by user tier instead of per-seat pricing. It offers a pipeline with weighted value, rule-based automations and scoring, numbered quotes and invoices issued via 4invoices.

What you get with 4SoftCRM

Plans by user tier

You pay by user tier (5, 25, 50 or 100), not per seat.

EU data, GDPR

Data is hosted in the European Union.

Rule-based scoring

Leads are scored by rules you define, with no paid add-on.

Invoice via 4invoices

From an accepted quote you issue the invoice in 4invoices, part of the 4b2b ecosystem.

Export contacts, companies and deals to CSV from HubSpot and import them into 4SoftCRM with field mapping and deduplication, then set up your pipeline stages.

4SoftCRM vs HubSpot — pros and cons

4SoftCRM advantages

  • Plans by user tier, not per seat.
  • Data hosted in the EU, GDPR-compliant.
  • Rule-based automations and scoring included.
  • Invoice issued via 4invoices straight from the quote.
  • All features included in every plan — plans differ only by number of users.

Where HubSpot is stronger

  • HubSpot has far more mature marketing automation.
  • HubSpot has a much larger marketplace of apps and connectors.
  • HubSpot offers mailbox sync and native mobile apps.

4SoftCRM vs HubSpot at a glance

Criterion4SoftCRMHubSpot
Pricing modelUser tiersPer seat, by bundle
Data hostingEU (GDPR)US / global
Lead scoringRule-based, includedIn higher tiers
Marketing automationNewsletter, separate moduleAdvanced (Marketing Hub)
InvoicingVia 4invoices (4b2b ecosystem)Through add-ons
Features per planAll in every planVary by bundle

Bottom line

Choose 4SoftCRM for a European CRM with plans by user tier and invoicing via 4invoices. Choose HubSpot if you need advanced marketing automation and many ready-made integrations.

FAQ — 4SoftCRM vs HubSpot

Yes, for teams that need a pipeline, contacts, quotes and rule-based automations, without HubSpot-scale marketing automation.

Move from HubSpot to 4SoftCRM

Export your HubSpot data to CSV and import it with mapping and deduplication.